Austin Powers

As if the past year didn’t have enough excitement, my 2023 has started off with quite a bang! I havn’t even hit my one-year mark here at Avalara, and I was just starting to feel settled in on my amazing A-Team. So of course, I’ve been given an opportunity that I just can’t turn down.

Amid a recent restructure, a mission presented itself to lead Avalara’s Accounting Strategic Alliance Managers team. Overnight I’ve inherited seven rockstar teammates. With less than a week in this new role, I headed to Seattle where I was privileged to watch MY team absolutely clean house at our recent Sales & Marketing Kickoff. Together, with our cross-functional colleagues that make up the Avalara for Accountants team, we’re on a quest to provide the best partner experience to each of our firms, and uncover new ways to drive success together for Avalara, our partners, and mutual clients.

Honored doesn’t even come close to the feeling I have that Jeff Roth (and the Avalara leadership team) has entrusted me with this group. I don’t know that I’ll ever truly be able to express my appreciation to Jeff Sobers, who is literally guiding me step by step into a role he has previously turned to gold, and is now handing to me on a silver platter. I’m ecstatic to help unite the various players on the Avalara Accountants team, and am indebted to Sona Akmakjian, once again, for believing in me to partner together and build out this branch of her program.

I’m beyond excited to reconnect with all the firms and partners I’ve worked with over the last 15 years, and get to leverage all the relationships I’ve built (if we haven’t been in touch lately, please reach out and let’s re-connect!). More than anything, I’m so proud to be joining this group and help them reach further and climb higher than they’ve ever been before. We have big goals to reach in 2023, and I have full confidence we’re going to exceed them!

I know a picture is worth a thousand words. So here they are – take a good look at my new dream team: Ben, Brigitte, Brett, Jamee, Jeremy, Jesse, and Mike. Thank you all for the warm welcome! I promise we will work hard, play hard, and sleep later! It will be a true privilege to help lead our Accountants team to the best years ahead!

Powers by name…Powers by reputation

Surviving #QBConnect

It’s hard to believe that this will be QuickBooks Connect #5! I’m excited to say that I’ve attended each & every one of them, and they have all been filled with moments of inspiration, entertainment, celebration, and memories that will last for many more years to come! As I pack my bags & head to The Bay (yes, I know the way to San Jose) this year, I thought I’d share just a few of my #ProTips on making the most of your time…

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Caffeinate/ Hydrate!

The week will be grueling! You’ll start early, end late, and be on the go nonstop. I make at least one, usually two trips to Philz Coffee each day, just to survive. You’ll also see me chugging water as fast and often as I can (for those who don’t like buying $5 waters at the hotels, there’s a Safeway within easy walking distance of the convention center).

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Bring your Dancing Shoes (and a lot of them)!

You’ll be on your feet ALL. DAY. LONG. I highly recommend bringing a few pairs of shoes to change into on different days, because if you’re like me, your boots were NOT made for walking!

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Be Yourself

Unless you can be a unicorn…then be a unicorn (and drink plenty of #UnicornLibations). QuickBooks Connect is such a great opportunity to meet with partners, small businesses, developers, and colleagues from around the globe. I’ve heard story after story over the years about new strategic relationships starting at QBC and blossoming into great partnerships. Don’t let this chance slip by. Make the most of it & make as many new connections as you can by being authentically you.

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Don’t get Star Struck

We’ve seen Oprah, Martha Stewart, Michael Phelps, and some amazingly inspirational celebrities & entrepreneurs at QB Connect over the years. I think the best lesson I’ve learned is not to go into the event assuming you know what the message will be – if you keep an open mind, you might find that it will be blown when you least expect it.

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And remember, at the end of the day, we’re all the A-List here at QB Connect – they’ve rolled out the QuickBooks green carpet for us all!

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Make time for Friends

Perhaps my very favorite thing about QB Connect is the guest list. It’s the biggest event I attend each year, and sometimes it’s the only chance to give real-life hugs to some of my favorite customers, partners, and friends. Don’t be so busy rushing from session to session that you forget to take a few minutes to enjoy being together. This community is amazing, and each of us play a part in making it better each day.

Get Your BeautyFunction Sleep

For me, I have to make choices. I can stay out late & pretend that I’m the life of the Avalara & TSheets Party, or I can get to bed, get up early for my cardio session, and actually be semi-functional each day. If you can manage both, more power to you, but for the rest of us, my advice: Take a few photos, then tweet them the next morning & nobody will know what time you snuck off to bed!

Soak it All In

I know I’m biased, but Intuit throws a greatparty! We’re here to work hard, learn hard, but play hard too. Keep that in mind as you go about your business this week. As my great-grandmother used to say, “The happiest people on earth are those who make play out of work”.

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One of my favorite memories of QB Connect was getting to lead a Power Panel session last year with an all-star line up. I had to pinch myself just a bit to make sure I was actually working & not dreaming!

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Learn from Smart People

People ask why QB Connect is always in San Jose. Well, with Intuit HQ just up the way in Mountain View, it allows us to send some amazing resources to the event to listen, learn, and interact with some of our most valued customers & partners. If I can help you get connected to anyone on your list – please let me know! My job this week is to make sure you get the absolute most out of your time with us!

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Be Scrappy

A note to my fellow Intuit Teammates: We’re the hosts here, so take the opportunity to roll up your sleeves & jump into the mix (especially if that means getting out of your comfort zone!). This week will be a success if we deliver awesome to our thousands of guests, and that may mean going the extra mile to do so. Let’s be sure we do whatever it takes to show QBC 2018 that Intuit cares (whether that means retrieving partners’ luggage, or settling for the way back seat in the jam-packed SUV – hey, just be sure you’re in good company back there!).

Don’t expect to be productive on Friday…

I suggest keeping your obligations (outside of nap taking) to a minimum when you get back from San Jose. Mark my words: You. Will. Be. Dead. Tired. Prescription for Post #QBConnect recovery: LOTS of R&R!

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Leave Them Wanting More

Finally, I couldn’t put this together without the reminder that this is Brad’s last QB Connect as Intuit’s beloved CEO. I have been privileged to serve at Intuit under this amazing leader for the past 5 years, and I consider that one of my top professional honors. As our fearless leader welcomes us all to his house this last time for QBC 2018, let’s all follow suit with his sentiment and remember to give it our all, and ensure that each & every person who walks through those convention center doors can’t wait to come back next year for more!

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Play Your Position

Growing up playing soccer, I learned many lessons about being a good team player: don’t hog the ball; cover for your teammate when they need it; when you get a break-away…don’t look back! As the resident center forward, I spent most Saturday afternoons gloating about how many goals I scored – of course, very aware that it took an entire team to get me the ball, cover for me, and ensure that while I was sprinting down the field with the ball, nobody was going to sneak up on me at the last minute and make me miss the shot. There’s no way I would have had the successful 10-year run in the sport had it not been for my teammates.

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And every once in a while, when the lineup was laid out, I would see my name somewhere other than front & center, but on defense instead. I admit, I loved being the star & getting the high-fives for making the victories happen, but it was also very necessary to fill in when I was needed in the back field – or to give others a chance to be in the spotlight. So I would take the field and give it 110% every time, and be sure that I helped our team win every way I could.

Little did I know that 20+ years later, I’d be using those childhood soccer lessons in my professional life. For the past 9 years, my various roles have centered mainly around attending accounting conferences and trade shows – I made my name in the accounting world as “ScanSnapKim” by doing so, and have met so many amazing people on the road at shows. While the show circuit can be exhausting at times, there’s such a great community in which you become a part, and I look forward to seeing them at each event.

When I started at Intuit back in 2013 as part of a new Business Development team & program, we saturated the events world as a way to get our message out to our accountant partners. The past 2 years have been absolutely brutal, but amazing at the same time. I’ve often compared it to building a skyscraper – you have to first dig down deep, to ensure that you’ve got a solid foundation that will support the exponential growth yet to come. Of course, very few people see how much effort goes into building everything below ground – it’s always the building that gets the attention.

With that, we’ve had an incredible past year, as QBO has hit and passed the one million company mark here in the U.S. – and our team is a huge part of that growth. I’ve loved being part of this success – scoring victories along with my accounting firms as they transform their businesses into being firms of the future with QBO and cloud technology – and getting recognized internally and in the accounting profession for doing so.

All the success has come with lots of changes too – new leadership, new initiatives, new responsibilities. As we round out our fiscal year, I’ve been asked to play a new position, which will keep me out of the conference circuit for most of the remainder of the year. For the first time in years, I’m missing some of the “can’t miss” events that I look forward to each year. But I won’t be putting my suitcase away. In fact, I’ll be traveling more than ever as I visit accounting firms and work strategically with them to transition their practice…those meetings, which are vital to our success at Intuit, don’t however have event hashtags.

So as I sat in an all-day training session in Dubuque, IA this week, and now rush around the Mid-West from meeting to meeting, I’ll be thinking of everyone at Expensicon. Last week I could only sympathize with my fellow ITA members as they braved the Houston floods at ITA’s Spring Collaborative. And when I see all the photos from my work friends in the Bahamas next month at Scaling New Heights, I’ll likely be driving from firm to firm in Southern California. I’ll be missing all the laughs & photo opps, but I know I’m where I need to be to help Intuit reach our next goal.

My absolute best season of soccer ended unusually for me – I didn’t make the all-star roster, which was tough for me to swallow…but at our end of the year party, my coach presented me with the game ball – the ball with which we won every game of the season but two, the ball that took us to a sudden-death shoot-out in the championship game, the ball that she told everyone I had put the most marks on throughout the course of the season.

My hope is that as I play my position at Intuit this year, I’ll be fortunate enough to put a few marks on our game ball, and when I see everyone next year, I’ll have some great stories to tell about what we’re doing to help or firms reach for the cloud.

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#FriendsThatLift

This past week was a whirlwind trip to #QBConnect…an amazing time with so many awesome people. I knew before I left that I would blog about the trip, but it wasn’t until Wednesday night that I realized it wouldn’t be a real QBC 2015 blog without it including Kelly Bistriceanu (Kelly B to some of us). So we got together & jotted down our thoughts on how we got through the last crazy week. Without further adieu, here you have, a View From OUR Shoes…

We’ve both been on the road nonstop for weeks, and constantly doing “the best we can” to stick to our programs – eat right, sleep enough, workout as much as possible. But anyone who travels like we do knows how difficult this can be during conferences.

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We’ve traveled together enough to know that it’s entirely possible to implement the buddy system for the greater good. Instead of slacking off together, sleeping in & sneaking back to our room with dessert, we’ve often held each other accountable and gotten up before the sun to get in our morning workouts, and have made many impromptu Trader Joe’s/ Whole Foods pit stops to ensure we’re sticking to our healthy eating plan. Heck, even when we’re not together we still manage to spur each other on.

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It’s always possible, it just requires a little planning & a lot of commitment. Our #QBConnect plan of attack actually started weeks ago, as we emailed & texted each other, strategizing about shelf-stable portable meal ideas to take with us in the car for our 10+ hour journey to San Jose. We even spent our weekend in Palm Springs in the gym getting pumped up for the big show…

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We were prepared to succeed and we stuck together to make it happen. #QBConnectOrBust didn’t have to bust our program.

Looking back on the past year, working out & eating right are just two examples of the Kelly & Kim strategy to building a solid partnership. It is our work worlds that have brought us together, after all, and we’ve taken full advantage of that whenever possible. From mutual introductions to industry contacts, to co-presenting at national accounting firms, to driving across the country to meet with more firms, to Friday night email conversations, to weekend strategy calls in airports while traveling to our next event, the partnership we’ve built has evolved from professional colleagues to “work friends”, and ultimately friends – no strings attached.

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As hectic as life on the road can be, having someone who’s there to lift you up (or wake you up), bring you coffee (or pre-workout), give you a hug (or share a backseat of an SUV for almost 11 hours), and cheer you on to the finish line (or crawl over it right next to you), can be the most amazing gift. In a world where so many people try to keep personal-life/ work-life in two distinct boxes, for us there’s really no separation of the two. Now that we’ve helped each other survive & thrive when it’s needed most, we’ll always be #FriendsThatLift.

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About Kelly…

Kelly Bistriceanu is the Accountant Program Director at TSheets Time Tracking.  An avid competitive runner, fitness competitor and group exercise instructor, Kelly thrives personally and professionally by ensuring her passion for fitness integrates seamlessly into her road warrior life style. When not traveling the globe, helping accounting professionals become successful TSheets PROs, Kelly and her husband Daniel call beautiful Boise, Idaho home base.  Follow Kelly’s #TSheetsWorldTour adventures on twitter and Instagram @KellyTSheets.

6 Ways We’ll Know if #QBConnectOrBust is a Success

That’s right – we’re doing it again! Why fly when you can spend the entire day driving to QuickBooks Connect! As you can imagine, a lot can happen when you put 6 people in a Ford Expedition for 445.5 miles, but here are 6 ways that we’ll know the trip was worth our effort!

  1. If we get there & Wally World is open
  1. If we avoid the need to intentionally drive the car off a cliff while holding hands and humming aloud Hans Zimmer’s “Thunderbird”
  1. If we don’t have to leave Richard’s luggage on the roadside to make room for our dead uncle in the trunk area
  1. If nobody strips down to their tighty-whities and succumbs to the invisible fire after crashing into a ravine alongside Interstate 5 near the Grapevine
  1. If we don’t find out in Bakersfield that there’s a bomb in the car that will go off if Brian lets the car go below 50mph
  1. If we arrive in San Jose safely in our rental car and not a Las Vegas PD squad car with a tiger in the back seat

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Be sure to follow all of us for #QBConnectOrBust updates! We’ll be tweeting from the road as we make our way to #QBConnect on Sunday, November 1.

Kim Austin | The Hostess with the Mostest | @Kimtuitive

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Brian Austin | The Transporter | @AustinNexus

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Kelly Bistriceanu | The Party Starter | @KellyTSheets

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Gail Perry | The Documentarian | @GaPerry

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Jan Haugo | The Troublemaker | @JazFun

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Richard Roppa-Roberts | Curmudgeon | @NeverCallMeRich

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My Friend Tom

It’s hard to believe we’re already gearing up for the next ITA Fall Collaborative. The ITA meetings are some of the smallest events I attend each year, but in a way, that’s why they’re special. I’ve been active in ITA since 2011, when I blew into Buckhead with my neon pink high heels and had CIOs and COOs at top firms talking about the new “shoe girl” at the meetings.

What started as some hallway banter between two Accounting Technology Association professionals was the start of some of the dearest friendships I’ve made throughout my career.

With various roles at several different organizations in the accounting space going back to 2007, I’ve known many of the ITA members even longer than I’ve been a “shoe girl”…they’ve literally watched me grow up, and many have been amazing mentors to me over the eight years I’ve known them.

Early on in my ITA tenure, I was fortunate to get involved in volunteer work for the organization. I’ve done a bit of this and that, helped out onsite, provided nurturing to fellow Affinity Partners, chaired committeea dedicated to Affinity Partners and young leaders coming up in the organization – and most near and dear to my heart, I’ve spearheaded (with help from several others) a movement of young ITA attendees, dubbed GenNOW. This group wants to help shape the future of the organization that we’ll one day be running. As a group, we’re largely unstructured, and primarily focus on building a community around younger professionals providing a safe place for them to gather and share knowledge…after all, the ITA creed is Knowledge increases in value when shared.

One of the best things to come out of the GenNOW movement is the realization that there’s no age requirement or limit to thinking next gen. Several years ago during one of the Fall Collaborative meetings, I met Tom Falloon of Cargas Systems, a VAR/ solution provider from Lancaster, PA, who was attending his first ITA meeting. Tom certainly knew other ITA members when he arrived in Salt Lake City that year, but when the cotton snowball fight broke out during the Winter Wonderland Gala, and most of the GenNOW-ers were behind it, Tom was caught double fisting white “snow”. We all sort of adopted Tom that week, and declared that he was “one of us”…little did he know – it would stick!

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Ever since that meeting, we’ve always made it a point to find each other on opening night and reconnect throughout the event. One of my favorite traditions is finding a new person whom we haven’t yet told the hilarious story from our now infamous game of “Heads Up” (sorry, inside baseball), that had to have permanently solidified the bond between Tom and me.

Tom continues to help the GenNOW group push for new thinking at ITA, and his support has become not just valued, but literally coveted. Many times as young professionals it’s easy to feel like you’re at the kids’ table, and not being taken seriously. Tom provides just the right dose of reality-check-meets-cheerleader to ensure that we keep our feet on the ground, but reach for our goals. Most of all, Tom has taught me that your birthday means absolutely nothing. You don’t have to be under a certain age to understand why it’s important to have young input in an organization. Young thinking is a valuable trait whatever your age may be.

So thanks, Tom – Oh, and thanks for the photo…not bad for your first selfie!

Tom

The Trade Show Diet

I’ve been to a lot of trade shows. From Vegas, to Orlando, to D.C., to San Diego, to Fargo, to Atlanta, to San Antonio, to San Francisco, to Puerto Rico – there is one thing that absolutely never changes: the food. Normally I’m a big fan of consistency. Take In-N-Out Burger for example – anywhere you find that signature yellow arrow, you know you’ll get a fresh burger, hot fries, and if you’re in the mood, a creamy vanilla shake. Trade show food, however, has a bit less favorable type of consistency – it’s ALWAYS terrible.

Forget about trying to eat healthy. Who’s ever heard of Protein, Vegetables, Grains, and Dairy? The four types of trade show food groups should actually be: Something Fried, Something Drippy, Something Soggy, and Something Fishy. Some of my absolute favorites from over the years would be the “over-boiled-in-mass-quantity gray-centered-eggs”, the “antique-leather-boot Prime Rib roast” (a recurring feature), and my all-time favorite – the “cockroach-essence French rolls” (a completely different story in and of itself). I used to truly believe that it’s impossible to screw up a sandwich, but not anymore – I’ve had one (or two) of those along the way too.

To add insult to injury, most events are so crazy that you’re only able to eat one or two of these terrible meals a day. The starvation approach does offset the fact that the infamous 6:30 a.m. breakfast tends to cut into any possible gym time. I often joke about getting plenty of leg workouts during a tradeshow walking around in my heels, but in reality, there’s nothing that makes up for the fact that you can often go days without even seeing a fresh veggie that’s not covered in salt, slathered with butter or drowned in oil.

Of course, this strategy could also lead to the worst possible scenario: the day you find yourself cleaning your plate – and even commenting to your lunch neighbor, “Wow, that was pretty good!” Right then and there, you know you’ve been overcome by a full-blown case of too much trade show food.

My advice: back away from the buffet table and plan for success. I never leave home without my emergency supply kit containing dried fruit, nuts, protein bars, and homemade energy bites…because you never know when you’ll need a peanut butter banana low-carb tortilla wrap at midnight in National Harbor, Maryland (not that it’s ever happened to me).

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